Raffle-Tickets.us Blog

When is a raffle a bad idea? When it makes you look desperate. Take the case of the Bank of Queensland, which is launching a raffle next month offering account holders a chance to win $20,000 in hopes of luring more people to the bank. As the article notes, this cannot be a good sign for the Australian bank. It suggests desperation, indicating that they can no longer rely on competitive interest rates to attract people. A bank should not in any way resemble a casino.

Raffles are a great way to raise money for a good cause and to provide a bit of fun for members of an organization. But if you’re a reputable financial institution, it’s perhaps not the best way to instill confidence in the public. Make sure that you’re not throwing a raffle as a last ditch effort to save a sinking ship if the ship’s a business. Of course, raffle fundraising for a non-profit can be a good way to garner support for a cause that has not been getting a lot of attention.

Flyers are a great way to advertise your raffle.  It’s really easy just to hang them up where ever you go, but it’s also important to hand them out to people that you are selling the raffle tickets to face to face.  Flyers are one of your greatest tools when selling raffle tickets door-to-door because they can explain all the information about the raffle.

When you are selling raffle tickets, one thing you don’t want to do is overwhelm the buyer with things that your saying.  Keep your pitch short and sweet, and let the flyer fill in all the blanks for you.  As soon as they greet you, hand them a flyer, give them your pitch, and ask them how many tickets they would like to buy.  It’s as simple as that.

Flyers also provide as reminders to buyers after you have already left.  Remember, the main goal of your fundraiser isn’t just to raise money.  It is also to get your cause, business, or organization’s name out there.  Giving people flyers helps to remind them what you are all about, and can possibly draw them in to help in the future.  Take the time to invest in getting flyers made for your raffle ticket selling, and you will not be sorry.

I work with a lot different businesses/groups who are running raffles.  One of the topics that  I discuss when we meet to order raffle tickets and such is the prize that they are raffling off.  Typically, the customer that businesses/groups raffles off a prize to is in their circle of influence.  Most likely they have interests in common.  I think that there is a lot of potential in this similarity between the seller and the customer.

When thinking of the prize you want to raffle, think about the majority of people you are going to be selling raffle tickets to.  For example, if you are a part of a reading club that is holding a raffle you might want to raffle off a set of signed books.  Or if you are part of a school, you could raffle off free sports passes to all of the games for the next two years.  Another example would be is if you are holding a raffle for a business you might want to make the prize a week of paid vacation.

This might not work for every group, but I think that it would work for most groups.  It’s such a common sense, practical way to improve your raffle.  I hope this helps you in your raffle endeavors.

Christmas can be a hard time for families financially, especially in this economy.  It can be hard for parents to get their children the presents that their kids really want or even need.  There has to be a way to aid them in that need.  Of course there are giving trees posted up around the city where strangers can buy presents for children in need.  I think that many business don’t know where to start when it comes to helping out the less fortune.   I thought about pitching the following idea to each of my clients:

Each employee in their business could choose a family in their community and could donate a toy or clothing to a giving tree raffle that they business coordinates.  The business can raffle off tickets to their employees to enter their name in the drawing to win some of the presents to give to their family that’s in need.  This way the business is able to earn a little cash and help their community.

Most of all it just encourages people to get in the giving spirit and be others focused.  That is something that we as a nation can definitely improve upon.  It is important to take care of ourselves, but only to the point where we are bettering ourselves to be able to help others.  Can you imagine what the world would look like if we cared more about each other than we did about ourselves?