Seller Motivated Raffles
Raffles in themselves are great. However, there is Sometimes the hardest part about doing raffles is getting your people who are going to be selling the raffle tickets motivated. Going door to door or standing outside of a Wal-Mart selling tickets can be awkward for a lot of people. That awkwardness usually drives them away from the idea of wanting to sell raffle tickets. Raffle tickets are only as good as their sellers. Motivation is not an easy trait to stir up when you are the one in charge of multiple sellers who kind of don’t want to sell either.
So the key here is to put some sort of reward system in place for the sellers. We want them to be selling as many tickets as possible, right? One of the best ways I’ve found to do that is to bribe them. Yes, that’s what I said…bribe them. They need to have a reason bigger than the one they already have to benefit their organization. I’m not sure why, but sometimes they do. So on top of having to find prizes to raffle off, you now have to find prizes to reward your sellers. When it comes to that, here are some good prizes that I’ve found that work well:
- Electronics (like an Ipod shuffle, clock/radio, Ipod speakers, etc)
- Gift Cards (restaurants, department stores, malls, etc)
- Time-off (if fund-raising for a work place)
- Sports Tickets (usually easily to come by if you know someone)
Now I’m sure that there are many more prizes that work well, but in my experience these kinds of prizes usually help to get and keep sellers motivated. It’s not an easy task, that’s for sure. Let me be clear though, what really helps your sales with raffle tickets the most is when you can sell your sellers on the idea of helping your organization. Tell them how this will not only benefit the organization, but benefit them as well. Sometimes it can be hard for people to see beyond themselves. It is this kind of selfish mentality that we have to fight against. Get through to their hearts by really personalizing your fund raising. Give them a clear vision of what will happen if you are able to earn all the money your organization needs. Hope this helps.
Tags: bribe, help, motivation, prizes, raffle tickets, sellers