Customizing Your Prize to Your Business/Group

I work with a lot different businesses/groups who are running raffles.  One of the topics that  I discuss when we meet to order raffle tickets and such is the prize that they are raffling off.  Typically, the customer that businesses/groups raffles off a prize to is in their circle of influence.  Most likely they have interests in common.  I think that there is a lot of potential in this similarity between the seller and the customer.

When thinking of the prize you want to raffle, think about the majority of people you are going to be selling raffle tickets to.  For example, if you are a part of a reading club that is holding a raffle you might want to raffle off a set of signed books.  Or if you are part of a school, you could raffle off free sports passes to all of the games for the next two years.  Another example would be is if you are holding a raffle for a business you might want to make the prize a week of paid vacation.

This might not work for every group, but I think that it would work for most groups.  It’s such a common sense, practical way to improve your raffle.  I hope this helps you in your raffle endeavors.

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